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STELLANTIS - ANOTHER AUTOMAKER IN CRISIS

What is it going on? what is happening to the car industry? another automaker is in trobule; this time is the Stellantis brand that signs a -14% on the stock markets. it is a difficult momento also for this company and reasons are more than one. One things that we should understand is: how much is deep this crisis and what should we observe about Stellantis, to know where they should invest to gain more market share in the future ?




Stellantis is a global automotive manufacturer formed in 2021 through the merger of Fiat Chrysler Automobiles and PSA Peugeot-Citroën. The company has a diverse portfolio of brands, including Jeep, Ram, Dodge, Chrysler, Alfa Romeo, Fiat, Peugeot, Citroën, Opel, and Vauxhall.


Market Review:

Stellantis has been facing challenges in the global automotive market, particularly in the United States. The company has seen declining sales and market share for several of its brands, leading to a review of its marketing strategies and product offerings.

Key Challenges:

  • Declining Sales: Stellantis has experienced a decline in sales for several of its brands, including Dodge, Ram, Chrysler, Alfa Romeo, and Fiat.

  • Increased Competition: The automotive market is highly competitive, with strong players like Toyota, Volkswagen, and General Motors.

  • Shifting Consumer Preferences: Consumers are increasingly demanding electric and hybrid vehicles, and Stellantis is investing in electrification but faces challenges in transitioning its portfolio.


Recent Developments:

  • Marketing Review: Stellantis has put five of its US brands under review to assess their marketing strategies and determine how to improve their performance.

  • Electric Vehicle Investments: The company is investing in electric vehicles and has announced plans to launch several new electric models in the coming years.

  • Production Cuts: Stellantis has announced production cuts at some of its European plants due to declining demand and supply chain disruptions.


Outlook:

Stellantis faces significant challenges in the global automotive market, but the company has taken steps to address these challenges. The success of its marketing review and the launch of new electric vehicles will be crucial for its future growth.


Electric Vehicles that are in program for the united states (EVs):

  • Dodge Charger Daytona SRT-01: This electric muscle car is expected to debut in 2024 and will offer impressive performance and range.

  • Jeep Recon: This electric off-road SUV is also slated for a 2024 launch and will feature rugged capabilities and advanced technology.

  • Jeep Wagoneer S: This electric luxury SUV is scheduled to arrive in 2024 and will offer a premium experience with a focus on sustainability.

  • Ram 1500 REV: This electric pickup truck is expected to hit the market in early 2025 and will provide a powerful and eco-friendly option for work and play.

  • Chrysler Airflow Concept: This concept SUV showcases Stellantis' vision for electric mobility and is expected to influence future production models.


Other Upcoming Vehicles:

  • Alfa Romeo Giulia EV: The next generation of the Alfa Romeo Giulia is expected to arrive in 2026 and will be available in both electric and EREV versions.

  • Alfa Romeo Stelvio EV: The next generation of the Alfa Romeo Stelvio is also expected to arrive in 2025 and will be available in both electric and EREV versions.

  • Chrysler crossover: Chrysler is planning to launch a new electric crossover in 2026.

  • Ferrari EV: Ferrari is working on its first electric vehicle, which is expected to debut in 2025.


This is just a sampling of Stellantis' upcoming vehicles. The company has a strong commitment to electrification and is investing heavily in developing new models that meet the needs of today's consumers.


Also Opel is forecasting new models in the near future?


Yes, Opel is forecasting new models. As part of Stellantis, Opel is actively working on developing new vehicles, including electric models. While specific details about upcoming models may not be publicly available at this time, the company has made significant investments in electric vehicle technology and infrastructure.

It's likely that Opel will continue to expand its product lineup to meet evolving market demands and stay competitive.


what about fiat models?


Fiat has a range of current and upcoming models, including:

Current Models:

  • Fiat 500e: This is a fully electric version of the iconic Fiat 500. It offers a range of up to 199 miles (320 km) on a single charge.

  • Fiat 500X: This is a small SUV that is available with both gasoline and diesel engines. It offers a comfortable and spacious interior, as well as a variety of features and options.

  • Fiat Panda: This is a small city car that is known for its fuel efficiency and affordability. It is available with a variety of engines, including a natural gas-powered option.

Upcoming Models:

  • Fiat 600: This is a new electric crossover that is expected to be unveiled in 2024. It will be based on the same platform as the Jeep Avenger and will offer a range of up to 249 miles (400 km) on a single charge.

  • Fiat Topolino: This is a small electric city car that is expected to be unveiled in 2024. It will be based on the same platform as the Citroën Ami and will offer a range of up to 62 miles (100 km) on a single charge.

Fiat is also working on a number of other projects, including a new electric version of the Doblò van and a new electric version of the Ducato commercial vehicle.

For more information on Fiat models, you can visit the Fiat website or your local Fiat dealership.


China, still not a complete success for Stellantis


Stellantis has a relatively small presence in China compared to other major global automakers. While the company has been present in the Chinese market for several years, it has faced challenges in gaining significant traction due to factors such as intense competition, consumer preferences for local brands, and the complexities of operating in the Chinese automotive market.

However, Stellantis has been making efforts to strengthen its presence in China. The company has introduced new models, partnered with local companies, and invested in research and development to better cater to the Chinese market. It remains to be seen how successful these efforts will be in the long term.

It's important to note that the Chinese automotive market is highly competitive, and stellantis will need to continue to adapt and innovate to maintain its presence.


This post is intended solely for general guidance and information purposes. It is not to be used or considered as financial or investment advice, a recommendation, an offer to sell, or a solicitation to buy any securities or other financial assets. This post is not an offer document. It should not be regarded as investment research or an objective or independent analysis of the matters contained herein, and it is not prepared in accordance with regulations governing investment analysis.


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